Vidal Sassoon London Luxe Collection 343

Up to 8 weeks of fashionably bold, salon vibrant hair color

Vidal Sassoon London Luxe Collection

hair color

Complete your personal information

Please fill in the information marked with an asterisk to proceed; if you want to get tailored offers and content, don't forget to fill in the optional fields.

openProduct Info


Permanent hair color collection is a line of bold, of-the-moment hues that give you a fashionable edge that will last for up to 40 washes.

open Reviews Reviews: 343

Vidal Sassoon London Luxe Collection

4/5

almost the red

it was almost that bright red and that's not a complaint ! I have tried time and time again for that bright red. yes there is temporary products or bleaching. That is not what I was looking for so overall it was very good. and i used it again!

Was this helpful?Yes No

Anonymous ariel

This product was rated on the following criteria:

  • Natural Looking Color

  • Value

  • Performance

  • Long-lasting Color

Vidal Sassoon London Luxe Collection

4/5

Vibrant!

I loved using Vidal Sassoon hair dye! The colors are so vibrant and pretty. The colors fade kind of fast but i still like using the hair dye!

Was this helpful?Yes No

Melissa

This product was rated on the following criteria:

Vidal Sassoon London Luxe Collection
Not even close

I started with a light/medium brown color and this product made my hair black. If I wanted black, I would've bought black...not violet. Very disappointed and will not be buying again from any of your products.

Was this helpful?Yes No

5672174309

This review was posted on: vidalsassoon.com

Vidal Sassoon London Luxe Collection
Best dye I've ever used!!

I was so skeptical about this product when I first saw it in the store. I read mixed reviews about it for months before I decided to try it. Let me just tell you I am not disappointed! The color is beautiful, exactly the same shade as it shows on the box. It didn't stain my skin at all and barely bled out after the first wash. Absolutely perfect :)

Was this helpful?Yes No

Chel94

This review was posted on: vidalsassoon.com

Vidal Sassoon London Luxe Collection
Very disappointed.

I've used this dye in the past, and I bought it again because I was satisfied with the color. However, when I bought it this time, I was quite unhappy with the way the color turned out. It didn't mix the same, it didn't apply the same, and the overall color was nowhere near the same. Overall, I will likely not purchase this color again.

Was this helpful?Yes No

Kaet

This review was posted on: vidalsassoon.com

Vidal Sassoon London Luxe Collection
Love the color on my hair, not my scalp

Gloves were a little small, didn't smell bad, went on easy (thought it could have had a little more dye as my hair it thick), beautiful color after. My only complaint is this is the only dye that has ever stained my scalp, and it's a bright orange! So, it makes the rest of the color look insane. I have to wear headbands until that fades.

Was this helpful?Yes No

Ashlers

This review was posted on: vidalsassoon.com

Vidal Sassoon London Luxe Collection
I was dissapointed

Because 6rr runaway red is my hair dye that's closest to my natural color I love this I refuse to color my hair with any other color I tried 5rr and it turned to dark I do have natural red hair and a lot of red dyes make it darker not brighter.

Was this helpful?Yes No

Crissy126

This review was posted on: vidalsassoon.com

Vidal Sassoon London Luxe Collection
My one an only color

I have been using this color for about a year! It looks to great on me. Inside it looks red when u hit the sun light it's bright shinny purple!! Every time I dye it again it makes it even brighter. This is gonna be my only color till they stop making it. It also looks very natural on me.

Was this helpful?Yes No

Britty

This review was posted on: vidalsassoon.com

Vidal Sassoon London Luxe Collection

5/5

Vidal Sassoon VS Pro Series Vibrant Color

I have been using the 6RR shade since it's been in the market. I LOVE IT SINCE THE FIRST TIME I USED IT!!! The color and shine lasts and lasts for weeks and weeks. I constantly receive compliments. I hope this product doesn't get discontinued because I would be heart broken. Thank VS for this wonderful product.

Was this helpful?Yes No

Anonymous aralop

This product was rated on the following criteria:

Vidal Sassoon London Luxe Collection
Color Washes Out Quickly

I loved this color but two weeks after i colored, washing every other day it had faded to a pink/red/brown color. To keep the color purple I had to mix manic panic into my conditioner

Was this helpful?Yes No

katrinamjcraig

This review was posted on: vidalsassoon.com

Vidal Sassoon London Luxe Collection
Horrible: turned my hair orange.

I WOULD NOT RECOMMEND THIS PRODUCT TO ANYONE. First time trying this product and it turned my hair orange. My hair was brown before the dye was put in. Now I have to buy another color from a different company to fix what this product has done to my hair. Very disappointed and upset.

Was this helpful?Yes No

Vega

This review was posted on: vidalsassoon.com

Vidal Sassoon London Luxe Collection
4782281237

I absolutely love this color! My hair came out EXACTLY like it showed on the box! I am very impressed and will never switch to anything else!!! PLEASE DON'T DISCONTINUE THIS COLOR OR PRODUCT LINE!!!!

Was this helpful?Yes No

4782281237

This review was posted on: vidalsassoon.com

Vidal Sassoon London Luxe Collection

5/5

Love love love love love !

I absolutely adore the London luxe! In the sun it looks so beautiful & has a nice blue to it. Very very pleased. :)

Was this helpful?Yes No

Anonymous Mattandash

This product was rated on the following criteria:

Vidal Sassoon London Luxe Collection
Not what I paid for

I wanted to dye my hair red and I really liked this color. I did two different applications with the same box and it hasn't done anything except to my roots in some spots. It shows a bright vibrant red, but it turned out a very pale red and did not color my hair

Was this helpful?Yes No

Kmarie18

This review was posted on: vidalsassoon.com

Vidal Sassoon London Luxe Collection

5/5

Amazing Product

I was very surprised at the quality of this hair color. This color lasted and lasted and lasted......It was easy to use, vibrant color that didn't fade or lose it's shine. No more cheap color that damages my hair for me. Well worth the price..

Was this helpful?Yes No

Anonymous Cynbriar

This product was rated on the following criteria:

Vidal Sassoon London Luxe Collection
Loved your london lilac so i thought id try this

Disappointed i adored the purple it was so pigmented and sooooo purple!!! I loved it so when i seen this blue i was beyond excited to have dyed it and to have it barely no blue pigment what so ever ... But black with a barely there tint of blue in sun :( sad panda i am!! Box examples of colour is very deceiving!!

Was this helpful?Yes No

Sadpanda

This review was posted on: vidalsassoon.com

Vidal Sassoon London Luxe Collection
Gets the compliments!

I've been using this color for more than a year and still love it. I get compliments ALL the time on this color, both from friends and strangers. My hair is shiny and in good shape after constant touchup for gray roots. The vibrancy of the color lasts an amazingly long time, too!

Was this helpful?Yes No

Anya

This review was posted on: vidalsassoon.com

Vidal Sassoon London Luxe Collection
Absolutely love this product!

I've colored my hair a huge variety of different colors but this one is my absolute favorite! It's such a professional shade of purple that lasts several weeks and gradually fades into this gorgeous shade of red that-in my hair at least- last several months! I keep coming back to it time after time!

Was this helpful?Yes No

Hayleh

This review was posted on: vidalsassoon.com

Vidal Sassoon London Luxe Collection
Really nice

recommended from a friend, great stuff! Thanks, keep it up. Bright is good.

Was this helpful?Yes No

Lill

This review was posted on: vidalsassoon.com

Vidal Sassoon London Luxe Collection
LOVE, NEED.

My fav. had it for months. please do not discontinue it. i neeeed it. :) it lasts nicely too

Was this helpful?Yes No

Cher

This review was posted on: vidalsassoon.com

Vidal Sassoon London Luxe Collection
8018357781

Thought I would try it, loved the color, I rinsed it till clear, used the conditioner. I even didn't wash a day. The color is still coming off in the shower. It is also starting to look more orange. I will not use your product again.

Was this helpful?Yes No

8018357781

This review was posted on: vidalsassoon.com

Vidal Sassoon London Luxe Collection
Blue didn't show

The product was easy to apply, but I have no blue hint even to show through.

Was this helpful?Yes No

Brandy27

This review was posted on: vidalsassoon.com

Vidal Sassoon London Luxe Collection
Single best purple shade I've found!

London Lilac is the only purple I have ever found that did not fade to orange or brown. It is the longest lasting color I have ever used, it actually shows as a purple, and it holds the color until I have to do my roots.

Was this helpful?Yes No

Roklykthat

This review was posted on: vidalsassoon.com

Vidal Sassoon London Luxe Collection
The worst!

I just dyed my hair 2 days ago using this and it turned out awful!! I have dyed my own hair my entire life without a problem...folllowed the directions and my hair ended up with some parts black and other parts another color.. And my hair was all the same color...I dont know how I'm going to fix this

Was this helpful?Yes No

Nottoohappy

This review was posted on: vidalsassoon.com

Vidal Sassoon London Luxe Collection
Gives me a nice pin up red

This is a fantastic read for a very bright pin up, rockabilly Style. I get amazing compliments with a professional look

Was this helpful?Yes No

Misty

This review was posted on: vidalsassoon.com

Vidal Sassoon London Luxe Collection
Wow♡♡

I BLEACHED OUT MY HAIR THEN I USED LONDON LILAC WOWWWW I LOVE IT !!! SO BEAUTIFUL!!!

Was this helpful?Yes No

Mnelson1985

This review was posted on: vidalsassoon.com

Vidal Sassoon London Luxe Collection
Rinses out within first wash after.

I like the product color came out great for my hair to be previously dyed blonde from my original color brown. I use this color and came out good! Washed my hair 1-1/2weeks , now my brown is showing like I missed spots when I dyed my hair.

Was this helpful?Yes No

LlayLeona

This review was posted on: vidalsassoon.com

Vidal Sassoon London Luxe Collection
great color but doesn't last

I love the color . but it doesn't last long at all I dyed it monday morning and now Thursday and it's alot lighter andfaded and washed out fast. Not what I expected at all. When I first did it it was perfect dark purple with hints of red I loved it. Now it's not looking "too hot"

Was this helpful?Yes No

countrygirl3

This review was posted on: vidalsassoon.com

Vidal Sassoon London Luxe Collection
So excited.. if all the pieces were there.

Everything is there except the tube of color creme. Now be it just poor choice of store or what have you, none the less it is saddening. I had really looked forward to it. Is there any suggestions that might may the products in the box itself worth wild? As exciting as the color was, I have no interest driving off post another 50+ miles to get another box.

Was this helpful?Yes No

Alexanzia

This review was posted on: vidalsassoon.com

Vidal Sassoon London Luxe Collection
Beautiful Color!

I used this color for the first time yesterday, and I am overjoyed with the outcome. I have dark brown hair, and the end result was amazing! It's a deep red until the sun hits it; then it is bright red. I will use this color again, and recommend it to anyone who wants a sexy red color. I can only speak about dark hair as this color will be lighter on lighter hair.

Was this helpful?Yes No

BethD1231

This review was posted on: vidalsassoon.com

Vidal Sassoon London Luxe Collection
the first four times great color

I don't know why this happened I've been coloring my hair for many years in all different red tones when VS come out with this color I was super happy, at first I had many loves and likes about my color now after using it for the 5th time it fades to pink?

Was this helpful?Yes No

wendy51

This review was posted on: vidalsassoon.com

Vidal Sassoon London Luxe Collection
I LOVE LOVE LOVE THIS COLOR!!!!

I HAVE BEEN SEARCHING EVERY WHERE FOR A PURPLE THAT DOESN'T FADE TO RED AND I FOUND IT FINALLY!!! PLEASE DO NOT DISCONTINUE THIS PRODUCT!!!!

Was this helpful?Yes No

PURPLEMOMMA

This review was posted on: vidalsassoon.com

Vidal Sassoon London Luxe Collection
Holds its vibrancy and boldness forever!

I am usually a girl who canged her hair colour quite often but I tried this colour and I love it every single day and have kept it for over 4 months straight now!!! There isn't a day that goes by that I don't get at least 3 or more compliments! It's beautiful! I love love love this!!!!

Was this helpful?Yes No

Purpleash

This review was posted on: vidalsassoon.com

Vidal Sassoon London Luxe Collection
Ombré to dark red/purple struggle

After a horrid try of John Frieda, I purchased Vidal Sassoon's London lilac and Mayfair burgundy. I mixed 3/4th tube lilac 1/4th burgundy. I left the dye in for an hour. Ah-mazing results. My actual color is a beautiful darkest purplely red! The dye smells pretty good AND it reversed the dryness from the other dye job.

Was this helpful?Yes No

Mlockt

This review was posted on: vidalsassoon.com

Vidal Sassoon London Luxe Collection
Amazing color!!!

Absolutely LOVE! One thing though, it's VERY difficult to find. It's almost like a scavenger hunt!

Was this helpful?Yes No

Jocelyn

This review was posted on: vidalsassoon.com

Vidal Sassoon London Luxe Collection
Did not turn out as expected.

I am a long time colorer, I know what works with my hair and what doesn't. I purchased this color and it came out orange. I was very disappointed overall. It was the first time a hair color has not turned out as expected and it also made my hair vary warm while it was on my head. I would have loved if it had come out red. It looks like a beautiful color.

Was this helpful?Yes No

cmcca18

This review was posted on: vidalsassoon.com

Vidal Sassoon London Luxe Collection
Highly disappointed. Does not work for ppl with dark hair.

I have dark hair. I bleached it a few days before I dyed my hair. Unfortunately, it did not work for my hair. It just made my hair extra black. I couldn't see nor tell if there was any purple in my hair. Don't bother buying it if you have dark hair or have even bleached it.

Was this helpful?Yes No

Roxiie

This review was posted on: vidalsassoon.com

Vidal Sassoon London Luxe Collection
Lovely Colour even on non lifted hair

The colour is great but I missed some areas. Can I re dye right away without damaging too much or should I wait and if so, how long? Make sure you get more than one box. I used two and didn't have close to enough.

Was this helpful?Yes No

Kara112233

This review was posted on: vidalsassoon.com

Vidal Sassoon London Luxe Collection
One of the best reds I've ever used!

I've been dying my hair red for over 20 years, and when I first saw this on the shelves I knew I had to try it. It may be the best box red hair color I've ever used! Very bright, vibrant red and it lasts for weeks!!!!

Was this helpful?Yes No

SFGlam

This review was posted on: vidalsassoon.com

Vidal Sassoon London Luxe Collection
Not as pictured on box

I have dark brown hair. My color showed it should have been dark red however it came out ORANGE! Very unhappy.

Was this helpful?Yes No

MakinaSann88

This review was posted on: vidalsassoon.com

Vidal Sassoon London Luxe Collection
Not true to the colour

I've used many other hair dyes and this is the worst colour to box I've ever experienced. I have medium brown hair and my hair looks carrot orange, meanwhile the box shows a medium warm red matching my exact hair shade.

Was this helpful?Yes No

Kadi

This review was posted on: vidalsassoon.com

Vidal Sassoon London Luxe Collection
Amazing boxed dye/color

I had dark brown hair and used the 6RR.. I love it, it gave me a nice bold red color, I have used it two times and I will definitely continue to buy this dye and stock up.

Was this helpful?Yes No

ashleylisaj

This review was posted on: vidalsassoon.com

Vidal Sassoon London Luxe Collection
MORE BLUE LESS MIDNIGHT!

So this isn't the worst color ever, but the blue is hardly noticeable. In the sun, it looks awesome. But in most lighting, it looks black with a barely there blue tint Vidal Sassoon, if you can make this color the exact same shade that you show on the box, then I will totally buy it!

Was this helpful?Yes No

violetbutterfly1629

This review was posted on: vidalsassoon.com

Vidal Sassoon London Luxe Collection
Horrible ammonia odor

Had to immediately rinse out as smell was overpowering. Gloves difficult to put on as too small. Will go back to my regular Clairol Natural Instincts. Very disappointed with this product.

Was this helpful?Yes No

Bets

This review was posted on: vidalsassoon.com

Vidal Sassoon London Luxe Collection
Great at first...faded really quick

I was super excited about this color, and while I didn't get any blue results at all (I dyed over dark brown/red previously dyed hair), I still liked the black color. Fast forward 2 weeks and the black is faded and the brown/red coloring is showing through. Not sure if it's my shampoo, or if the product just doesn't like my hair.

Was this helpful?Yes No

Rockstar714

This review was posted on: vidalsassoon.com

Vidal Sassoon London Luxe Collection
Color didn't take at all

I've died my hair a million times and have never had a problem with color not taking. My hair is a fairly light auburn color so I figured the color would take easily... That was not the case.. My hair is almost the EXACT same color it was before, only slightly darker in random spots.

Was this helpful?Yes No

Brittaney92

This review was posted on: vidalsassoon.com

Vidal Sassoon London Luxe Collection
Loved the idea of the color. The execution? Not as much

I colored my hair, left it in for a good amount of time and everything seemed to be going fine. After I rinsed and conditioned it I noticed there was almost no color on the end of my hair and the rest of it was a reddish black, which I didn't mind, but it certainly wasn't the long-lasting vibrant purple I had hoped for.

Was this helpful?Yes No

Kyra

This review was posted on: vidalsassoon.com

Vidal Sassoon London Luxe Collection
No blue, just black

I was sad to see that my hair is just black. Not blue, not even navy. I had medium brown hair so I was surprised. My hair feels soft and it doesn't run when I wash it..but still no blue - sad.

Was this helpful?Yes No

Casey99

This review was posted on: vidalsassoon.com

Vidal Sassoon London Luxe Collection
Perfect color

I have dyed my hair over 16 years and never found a purple or red that lasts. This color I love and it last for a good 6 weeks. I daily wash my hair and blow dry it.

Was this helpful?Yes No

Jsmiley6922

This review was posted on: vidalsassoon.com

Vidal Sassoon London Luxe Collection
Love the color.

This is the first time I've gone this bold with color. I love it.

Was this helpful?Yes No

Brenda56

This review was posted on: vidalsassoon.com