P&G brands have been in the business of cleaning for 178 years. More than a decade ago, P&G scientists developed a powdered cleaning technology that transforms dirty water into clean drinking water. The non-profit P&G Children’s Safe Drinking Water Program shares the power of clean water with children and families around the world. For each share, P&G will donate a day’s worth of clean water [equivalent to two cents]. CSDW is a charitable fund managed by the Greater Cincinnati Foundation.